I started my working life as an accountant, but soon realised that I needed opportunities where I can be creative (not creative accounting). I tried the life of a restaurateur for a while, then ERP Consultant/Project manager for 10 years, and finally I “found coffee” where I could live my creative dream. I love finding solutions for problems and the results are new products. My team is superb in executing my dreams and selling the new products.
“The Coffee Co” was founded in 2001 with an idea to rent bean-to-cup machines to the workspace and then sell great coffee. I bought the Company in 2003 and over the years I was pivotal to finding new solutions for clients ranging from coffee machines through freshly roasted coffee and all related soluble and consumable products to service. The national delivery is achieved through our franchise network. König Coffee is now a registered trademark, with a range of products we added to our stable while in “lockdown”.
To me, this is not work, it is what I do every day because I absolutely love the result of winning a new client over with a great cup of coffee.
After 19 years, it still excites me and I cannot stop talking about or sharing the experience with as many people as possible; from my partners, my own staff and every customer. You only have one life, so do not waste a day with bad coffee.
We keep on innovating and building products and systems to get our coffee to the people, like our newly launched coffee-in-a-bag for the hospitality industry, instead of instant sachets. This year we launched 4 new products.
We have from the highest quality, award-winning coffee for the coffee aficionados, to the newly launched UrnBag Coffee for the price sensitive, a mix of our coffee with chicory served in 20 litre urns for high volume consumers like Agri, Call Centres, Taxi Ranks etc.
We are a proudly South African story, but I would like to get an opportunity to export our CBD single-serve coffee, but we are not there yet.
In South Africa mostly and then in Namibia, Zambia and Mauritius.
We launched quite a number of new products recently and want to get market penetration first. My team stopped me from introducing more new stuff right now…
Contact person: Christo König
Email Address: firstname.lastname@example.org
Contact Number: +27 (0)82 498 0298